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![It looks to the rich, more than 5,000-year-old culture and tradition of India for inspiration. In order to produce couture collections that speak to contemporary sensibilities, the designer team works to revive India's priceless crafts and craftsmen techniques.
The company stays true to its mission of bringing "India to the World" by using fashion as a conduit to introduce its international clientele to exquisitely crafted Indian Couture. Their distinctive style is the product of a flawless balancing act between tradition and contemporary aesthetics. With its distinctive font and classic designs, the brand has successfully gained a global following](https://static.wixstatic.com/media/5f6da5_3c2f090d691945f6be0e68aef54c0364~mv2.gif)
![Kriti Sanon was part of their Renaissance Muse fashion show.](https://static.wixstatic.com/media/5f6da5_3b6cc8862a3942099275f0028ad31612~mv2.gif)
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